We launched our branded merch retailer in September 2023 to mark WIRED’s thirtieth birthday. The response has been superb—which we totally anticipated, since our readers have been asking us to promote WIRED shirts, tote luggage, and the like for nearly so long as we have been round.
Now, we have given SHOP.WIRED a midsummer glow-up and added a number of new items. There’s an 11-ounce WIRED/TIRED mug, with “WIRED” on one aspect and “TIRED” on the opposite so you may talk precisely how caffeinated (or uncaffeinated) you’re everytime you carry the vessel to your lips. There’s additionally an adjustable hat with “Offended Nerd” on the entrance, a throwback to one in every of WIRED’s hottest columns and a approach to announce to the world that you just’re mad about one thing. (When you have ideas about Star Wars, Elon Musk, or generative AI, then congratulations, you are an Offended Nerd.) We even have a brand new shirt: a long-sleeve black T with a candy drawing of a cute little robotic good friend on it.
A number of the belongings you’ll discover at SHOP.WIRED:
It is a stable lineup now, and there is nonetheless extra to come back. We all know you like merch virtually as a lot as we love spinning up artistic designs for issues you may carry round. So let’s present one another the love we deserve, lets?